BrandingSimple, obvious and quick. These are the 3 fundamentals that needed to come across in when engaging with the brand. That's why we choose the obvious pin as a symbol within the lock up and the "N" (Neerist) representing a set of localised accommodation results.
Branding | UI/UX | Web Development
Neerist is a UK based business, that tasked us to build a web application. They allow you to add in an address of a venue that you are hosting an event at, then generate a list of the ‘neerist’ hotels, which can be easily shared with your guests. Your guests can view rates, availability and book directly and securely. Lightswitch helped conceptualise the product, execute the brand identity, define the user experience, design the user interface and custom develop the web application. We worked closely with the client through a series of initial workshops in the room and virtually.
User InterfaceMobile first was the approach with a frictionless look-to-book user journey, making it easy to share, thus increasing the chance of securing maximum bookings.